Newsletter › #2
Your FIRE Life Weekly Is Here
Hi, Reader,
It's Friday again — how was your week?
Besides the channel, I've been busy getting ready to take possession of a house,
and my website is getting a big redesign; I'm discussing it with a designer now.
I want to redesign it to give you a better experience.
Stay tuned for the new look.
【Book share】
This week's book:
Expert Secrets (Chinese edition, anniversary bestseller edition)
by Russell Brunson
If you do content marketing, you probably know him: he's a famous master of funnel marketing.
He once sold US$3,200,000 in a single 90-minute sales presentation.
Here's a fun story from the book:
At the lowest point of his business, Russell Brunson started a podcast, recording episodes while he drove.
But because he didn't know how to check the show's backend stats, he had no idea how many listeners he had.
Only after three years did he learn how to read the stats.
That's when he discovered that for the first six months, his listener numbers had been dismal — sometimes in the single digits.
He says that if he'd been checking the numbers from the start, he would very likely have given up in the first six months.
So his advice: if you start a show, don't look at the stats for the first six months.
And stick with it — record for at least a year.
That made me smile, because my first ten episodes were much the same — very few listens.
But I've been recording for over a year now, heh.
So for a personal brand, consistent output is the key.
This book is more of a hands-on guide that walks you through funnel marketing step by step.
I recommend it to anyone doing content marketing.
【Investing】
During last week's National Day long weekend, US stocks fell sharply on fears of a US–China tariff war.
I was pleased at the time — finally a chance to buy cheap — but the market rebounded just a day later. Momentum is really strong right now.
Nvidia has pulled back, but since I bought at around 120-something, I'm not worried.
Meanwhile Taiwan stocks keep hitting new highs. Yesterday, Thursday 10/16, 0050 closed at NT$63, an all-time high.
Congratulations, everyone — you can add a braised egg to your noodles and order the large bubble tea now, haha.
Also, in my consultations I've noticed many young people buying high-dividend stocks.
So I wrote a post urging young people not to buy high-dividend stocks!
If you're interested, you can read it here (in Chinese):
This week's episode
This week's guest is Bu Jie, host of Bu Jie's Sofa.
The topic: "midlife transitions" and "a second life."
Bu Jie was an executive at a multinational company, leading a team of over a hundred people. At the height of her career, she quit without another job lined up and became a freelancer.
I really admire that journey, so I invited her on the show.
I hope it gives some direction and strength to anyone going through a midlife transition.
Here are the links to the episode, plus the summary and mind map (in Chinese):
🧠 Mind map
Read the English show notes › (the episode is in Mandarin Chinese)
🍎Apple Podcasts
🎧Spotify
🎦YouTube
Gear I recommend
If, like me, you use a laptop when you're out and plug into a monitor at home,
you might need the MONITORMATE TD1 Thunderbolt 4 Dock.
I connect all my devices to the TD1: external drives, a drive fan, ethernet, microphone, headphones, monitor and more...
Then one cable to my laptop connects everything, which has greatly improved my efficiency.
For people who work, time is money, and getting into work mode quickly really matters.
I've used it for a few months and I'm very happy with it, so I recommend it.
The brand is holding its anniversary sale right now:
🎉 22% off until 10/31
🎁 Free GaN 70W dual fast charger (retail NT$1,290)
🎁 Plus a free microfiber cleaning cloth (retail NT$299)
⌚️ And a draw for an Apple Watch SE 3
My group-buy code 👉 【FIRE300】 for another NT$300 off!
The price is a steal — cheaper after the discount than what I paid. If you need one, don't miss it.
Feel free to browse via the link:
If you have questions about personal finance, buying a home, creating or personal growth,
feel free to write to me,
or just reply to this email.
If you enjoy the show,
remember to subscribe, leave a comment and give it five stars!
Have a lovely weekend.
FIRE Life Weekly
See you next week.
Doug