Everything about running a podcast (with producer Billy)

About this episode

Have you ever imagined your own podcast reaching "a hundred million downloads"? If you want to turn your voice into income and your passion into a profession, don't miss this one.

In this episode of FIRE University, my guest is Billy Nien (粘瀚文), a hands-on podcast producer. He produced 大人的 Small Talk and has worked on several hugely popular shows with tens of millions — even over a hundred million — downloads, including 敏迪選讀, 劉軒的 How To 人生學 and 哈佛管理學.

As the author of an e-book guide to running a podcast from a producer behind a hundred million downloads, Billy turns content strategy into a system you can actually follow. Whether you're just starting, stuck on a growth plateau or looking to monetize your voice, he gives practical, direct advice.

This interview was recorded live at a FIRE University x Creator Academy event in Kaohsiung, with more than twenty creators in the room for a conversation packed with substance and inspiration.

Highlights: • Why does Billy's first piece of advice tend to be "don't start a podcast"? • Why consistent output is where earning from audio content begins • How to build a portfolio so your show becomes your business card • Practical advice on show planning, audio pacing and building an audience • The business logic of taking on client work • How a solo creator can refine their process and amplify their impact

About the guest Billy Nien • Podcast consultant and producer • Author of the e-book guide to running a podcast with a hundred million downloads • Former producer of 大人的 Small Talk • Has worked on 敏迪選讀, 劉軒的 How To 人生學, 哈佛管理學 and more

The episode is in Mandarin Chinese. These notes are translated from my original show notes.